In advance of the Fourth of July holiday weekend, Widmeyer planned and conducted a media outreach event in Phoenix, AZ, during which the U.S. Consumer Product Safety Commission’s Pool Safely campaign released its 2011 snapshot of the summer swimming season. Widmeyer helped secure a piece in The Arizona Republic highlighting the state’s drowning prevention efforts [...]
The television public service announcement (PSA) created as part of Widmeyer’s Pool Safely: Simple Steps Save Lives campaign for the U.S. Consumer Product Safety Commission (CPSC) has been nominated for a People’s Telly Award in the Regional TV Commercial category. The PSA highlights safe steps to practice in and around pools and spas. The People’s [...]
Widmeyer’s Pool Safely: Simple Steps Save Lives campaign for the U.S. Consumer Product Safety Commission (CPSC) has been nominated for the PRWeek “Public Sector Campaign of the Year.” PRWeek Awards are given each year by industry publication PRWeek and are recognized as one of the highest accolades in the public relations industry. The “Public Sector [...]
In advance of the Labor Day Holiday weekend, Widmeyer Communications secured an opinion-editorial authored by Inez M. Tenenbaum, chairman of the U.S. Consumer Product Safety Commission (CPSC), highlighting the Pool Safely campaign in the Miami Herald. The op-ed was an urgent reminder for parents and children to remain vigilant during the last major summer swimming [...]
Widmeyer Communications partnered with the CPSC to develop and implement a comprehensive strategic public education campaign to remind parents and children of simple water safety steps that everyone can adopt and practice at pools and spas.
Inez M. Tenenbaum, Chairman of the U.S. Consumer Product Safety Commission, had a letter to the editor published in the New York Times on Saturday, July 24th, responding to a news article about temporary swimming pools coming to Manhattan. Tenenbaum offered a few Pool Safely safety steps, while reminding New York pool-goers and visitors to [...]
Kathleen Reilly of the U.S. Consumer Product Safety Commission (CPSC), a Widmeyer client, appeared live on Washington DC’s FOX 5 Morning News on Thursday, July 8th. Reilly discussed Pool Safely: Simple Steps Save Lives – the Commission’s national public education campaign to reduce drowning and other pool and spa related incidents. She also provided important [...]
On July 1st, in advance of the July 4th holiday weekend, NBC’s TODAY Show issued an urgent warning to parents related to pool and spa safety. Tom Costello reported live from a public pool in Washington, DC with details on nationwide drowning numbers over the last month. Costello highlighted the U.S. Consumer Product Safety Commission [...]
The U.S. Consumer Product Safety Commission (CPSC), a Widmeyer Client, launched the Pool Safely campaign at a press conference at the Fort Lauderdale Aquatic Complex on May 24. Olympic swimmers Jason Lezak and Janet Evans joined Inez Tenenbaum, Chairman of the CPSC; U.S. Rep. Debbie Wasserman Schultz (D-FL); and Nancy Baker, mother of Virginia Graeme [...]
Widmeyer Communications’ client, the U.S. Consumer Product Safety Commission (CPSC), announced Pool Safely: Simple Steps Save Lives as the name and logo for the agency’s new Pool and Spa Safety Campaign on April 26. The debut of the name and logo at the National Drowning Prevention Symposium in Pittsburgh marks the first public announcement in support of the Congressionally-mandated national public safety campaign CPSC will launch on May 24.
