Widmeyer Communications » National Football League http://www.widmeyer.com Fiercely Independent Thu, 09 Sep 2010 14:26:20 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 Brain Injury Research Institute Participates in its 3rd Congressional Hearing and Announces Partnership with Gridiron Greats Assistance Fund (GGAF) at Super Bowl http://www.widmeyer.com/posts/brain-injury-research-institute-participates-in-its-3rd-congressional-hearing-and-announces-partnership-with-gridiron-greats-assistance-fund-ggaf-at-super-bowl/?utm_source=rss&utm_medium=rss&utm_campaign=brain-injury-research-institute-participates-in-its-3rd-congressional-hearing-and-announces-partnership-with-gridiron-greats-assistance-fund-ggaf-at-super-bowl http://www.widmeyer.com/posts/brain-injury-research-institute-participates-in-its-3rd-congressional-hearing-and-announces-partnership-with-gridiron-greats-assistance-fund-ggaf-at-super-bowl/#comments Thu, 11 Feb 2010 16:24:06 +0000 Kabakoff Sara http://www.widmeyer.com/?p=2405 Helmet_Brain_135pThe week leading up to Super Bowl Sunday was a critical period for Widmeyer client, the Brain Injury Research Institute (BIRI). Widmeyer laid the groundwork for BIRI’s participation and successful media positioning in both events, during one of the most competitive weeks in U.S. sports news. ]]> Helmet_Brain_135pThe week leading up to Super Bowl Sunday was a critical period for Widmeyer client, the Brain Injury Research Institute (BIRI). Widmeyer laid the groundwork for BIRI’s participation and successful media positioning in both events, during one of the most competitive weeks in U.S. sports news.

As a result of Widmeyer’s outreach to Congressional staff and media for the Congressional forum in Houston, Dr. Omalu was featured in two Associated Press stories, which were subsequently picked up by 16 news outlets including The New York Times. Widmeyer’s work with NFL Hall of Fame player and coach Mike Ditka to place an opinion editorial on the significance of football head injuries appeared on the morning of Super Bowl Sunday in the Miami Herald.  The article, which also announced BIRI’s partnership with GGAF, is a great example of the BIRI news coverage around the Super Bowl.

Read “Conferences Criticized Over Concussion Standards: (Associated Press – February 1)

Read “Expert: Bench youths after concussions” (Associated Press – February 1)

Read Op-ed by Mike Ditka (Miami Herald – February 7)

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]]> http://www.widmeyer.com/posts/brain-injury-research-institute-participates-in-its-3rd-congressional-hearing-and-announces-partnership-with-gridiron-greats-assistance-fund-ggaf-at-super-bowl/feed/ 0 Brain Injury Research Institute Co-founders, Dr. Julian Bailes and Dr. Bennet Omalu, Testify Before Members of the U.S. House of Representatives http://www.widmeyer.com/posts/brain-injury-research-institute-co-founders-dr-julian-bailes-and-dr-bennet-omalu-testify-before-members-of-the-u-s-house-of-representatives/?utm_source=rss&utm_medium=rss&utm_campaign=brain-injury-research-institute-co-founders-dr-julian-bailes-and-dr-bennet-omalu-testify-before-members-of-the-u-s-house-of-representatives http://www.widmeyer.com/posts/brain-injury-research-institute-co-founders-dr-julian-bailes-and-dr-bennet-omalu-testify-before-members-of-the-u-s-house-of-representatives/#comments Wed, 06 Jan 2010 20:43:41 +0000 Kabakoff Sara http://www.widmeyer.com/?p=1916 Helmet_Brain_180pWidmeyer Communications prepared Dr. Julian Bailes and Dr. Bennet Omalu for their participation in Congressional hearings held by the U.S. House of Representatives Judiciary Committee. The hearings, which were held on January 4, 2010 in Detroit, MI and October 28, 2009 in Washington, DC and focused on the long-term damaged caused by brain injuries suffered by players in the National Football League and the sport of football overall. ]]> Helmet_Brain_180pWidmeyer Communications prepared Dr. Julian Bailes and Dr. Bennet Omalu for their participation in Congressional hearings held by the U.S. House of Representatives Judiciary Committee.  The hearings, which took place on January 4, 2010 in Detroit, MI and October 28, 2009 in Washington, DC, focused on the long-term damage caused by brain injuries suffered by players in the National Football League and the sport of football overall.  Widmeyer’s efforts included liaising with both Republican and Democratic Committee staff, developing oral and written testimony for the client and conducting speaker training in advance of the hearings.  The Widmeyer team also managed all media relations efforts related to the hearings.  As a result of the Widmeyer team’s efforts, Dr. Bailes and Dr. Omalu were covered in stories in The Wall Street Journal, Associated Press, Detroit News, The New York Times and Sirius XM Radio’s 60/20 Sports with James Carville and Luke Russert.  In addition, excerpts from Dr. Omalu’s testimony were featured nationally on NPR’s Morning Edition.

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]]> http://www.widmeyer.com/posts/brain-injury-research-institute-co-founders-dr-julian-bailes-and-dr-bennet-omalu-testify-before-members-of-the-u-s-house-of-representatives/feed/ 0 Widmeyer Client, Dr. Julian Bailes, Quoted in Wall Street Journal article on Retiring the Use of Helmets in the National Football League http://www.widmeyer.com/posts/widmeyer-client-dr-julian-bailes-quoted-in-wall-street-journal-article-on-retiring-the-use-of-helmets-in-the-national-football-league/?utm_source=rss&utm_medium=rss&utm_campaign=widmeyer-client-dr-julian-bailes-quoted-in-wall-street-journal-article-on-retiring-the-use-of-helmets-in-the-national-football-league http://www.widmeyer.com/posts/widmeyer-client-dr-julian-bailes-quoted-in-wall-street-journal-article-on-retiring-the-use-of-helmets-in-the-national-football-league/#comments Mon, 16 Nov 2009 18:36:23 +0000 Ungar Rob http://www.widmeyer.com/?p=1533 Dr. Julian Bailes, one of the founders of the Brain Injury Research Institute, was recently quoted in a Wall Street Journal article on retiring the use of helmets in the National Football League.  Dr. Bailes, a neurosurgeon who has conducted brain research for the players’ union, has recommended that the NFL change the rules of the game to prevent linemen from starting in the three-point stance before plays.  Widmeyer counseled Dr. Bailes before he testified in front of Congress about the impact of concussions on the long-term health of professional football players.  On November 12th, 2009, the story was the most read article on the Wall Street Journal’s website.

Wall Street Journal article

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