Cokie Roberts shared with various news outlets the late great former First Lady, Betty Ford, requested that when the time came Roberts deliver a eulogy at Mrs. Ford’s funeral. Mrs. Ford asked Roberts to discuss the old ways of Washington, when R’s and D’s were friends and as a result government worked.
I often hear the [...]
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A Call for Candor and True Leadership
By Margaret Dunning, Principal & Chief Strategy Officer
Widmeyer Hosts PROI Partner from fischerAppelt
By Katja Smirek, fischerAppelt, relations
Widmeyer Communications hosted Katja Smirek, a colleague from Public Relations Organisation International (PROI) partner fischerAppelt, one of Germany’s largest independent communications firms, in DC for two weeks this June. Katja is a project head in fischerAppelt’s Berlin office. She works regularly on a number of public affairs-focused programs on topics such as transportation and higher education.
‘Crazy,’ Wonderful Higher Ed
By Mike McKenna, Senior Counsel
This is the time of year when everyone loves to hit American higher education like a piñata.
After months or even years of preparing for and enduring the grueling quest for fat envelopes, applicants and their parents consider college admissions offices and, more specifically, their marketing efforts, fair game for criticism. Regardless of [...]
Talking About Education Costs Provides Value
By Teresa Valerio Parrot, Senior Counsel
Those of us who provide communications counsel to colleges and universities can chart our work on a calendar.
Spring brings blooming bulbs to the well-manicured campuses and administrative concerns about announcing tuition increases.
When to Shout From the Rooftop
By Teresa Valerio Parrot, Senior Counsel
I visited two university campuses last week to consult on proactive communication. One of the institutions is an urban Hispanic Serving Institution with an annual enrollment of nearly 50,000 students, and the other is an urban Historically Black University with approximately 10,000 students.
In Memory of David Broder – A Preeminent Journalist and Columnist
By Scott Widmeyer, Chairman and CEO
For a kid of the 60s and 70s, losing David Broder this week is like losing a loving member of your family. David provided great lessons for many of us in journalism over the years. He epitomized civility, respect, kindness and above all, passion, for his work.






