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Jerri Ann Henry
I believe all communications starts with understanding what makes an audience think and act. A strong overall strategy is at the core of any type of outreach and no platform showcases that more than digital. I love helping clients find that unique way to target and spread their message. I apply this same passion and strategy in all areas of my life, whether it be the challenge of a tougher hike or taking on a volunteer role outside my comfort zone. I am passionate about friends and family, my home state, Texas, or just spending a lazy afternoon grilling in my back yard. Thankfully I have been blessed with much to be passionate about.
Jerri Ann’s extensive background in digital outreach has made her influential in the communications world. She has managed grassroots, digital and advertising campaigns for a number of companies, coalitions and candidates, including work in the agricultural, energy and telecomm industry.
Jerri Ann spent two years as Digital Director at JDA Frontline where she oversaw all digital advertising, outreach and research. Prior to that, Jerri Ann worked at Ed Gillespie Strategies where she oversaw corporate and non-profit client projects. She also spent several years at the Hawthorn Group managing the grassroots efforts of the American Coalition for Clean Coal Electricity. Tasked with converting a 200,000 member grassroots army to a virtual online task force, Jerri Ann built interactive tools and moved the entire grassroots force online.
Before moving to Washington D.C.to work in public affairs and political outreach, Jerri Ann worked in the advertising industry directing international campaigns. The work produced under her leadership went on to win several international and agricultural advertising awards.
Jerri Ann graduated from Texas A&M University in College Station with a degree in Animal Science. She is an avid hiker and proud to serve on a number of boards related to the State of Texas and women’s issues.