Widmeyer University
Widmeyer Communications offers a variety of professional development programs (detailed below) that allow team members the opportunity to continue learning about strategic communications and public affairs. These programs, which are collectively known as Widmeyer University, also provide professional and personal avenues for growth and keep us up-to-date on industry trends and evolving technology.
Widmeyer Wisdom
Our Widmeyer Wisdom series features prominent journalists, broadcasters, policy and business leaders and others making news today. Featured guests share their perspective on current issues and insights into their respective industries. Recent guests include: Robert Boorstin, Google; Emily Heil, Columnist, Roll Call; Tim Reid, Washington Correspondent, The Times of London; Paul Starobin, author and reporter, National Journal; Mark Murray, Deputy Political Director, NBC News; Darcy Bonfils, producer, ABC’s Good Morning America; Eric Kelderman, Reporter, Chronicle of Higher Education and Michael McGough, columnist and editorial writer, The Los Angeles Times.
Widmeyer Pro
Seasoned experts and veterans often provide the very best way to learn and grow as a professional. The Widmeyer Pro series features Widmeyer’s own senior leadership, who share their expertise in crafting successful communications and public affairs campaigns and their strategies for tackling the most challenging projects.
Widmeyer PR Prof
Widmeyer proudly endows a professorship in public relations at West Virginia University (WVU), the only one of its kind in the country. Dr. Diana Knott Martinelli, the current Widmeyer professor, usually joins the firm for a few weeks during her summer academic break. Dr. Martinelli both works with employees on client issues and provides brief courses combining theory and practice.
Widmeyer PR Utilities
The Widmeyer PR Utilities series provides opportunities for employees to strengthen skills and learn about the newest technologies available to PR professionals. These tutorials cover a range of subjects, such as developing client presentations, effective use of digital strategies and much more.
Widmeyer PR Profits
A monthly workshop conducted by our director of finance provides guidance to staff on creating and managing budgets.
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